Emerging Technologies & The Creative Technologist

Join us Thursday, February 19th as AIGA Hampton Roads hosts Paul Seward of The Martin Agency & Mark Avent of VCU Brandcenter. Paul and Mark will be discussing emerging technologies and the creative technologist's roll on brands and their campaigns. Together, they will be exploring case studies and the technologies behind them as well as The Creative Technology track at VCU Brandcenter.

"Creative Technologists" work as leaders and members of expanded creative teams in agencies and production companies as interactive designers, creative directors, producers and interactive generalists in emerging, forward thinking agencies. Paul will be discussing his work with brands such as BFGoodrich and the 2008 SCORE Baja 1000 as Mark gives insight into how these new thinkers can augment the traditional creative team.

Paul Seward is a Sr. Interactive Application Engineer at The Martin Agency. Paul has been developing software applications since 1995, and brings over a decade of internet development experience, as well as graphic design, system administration, scripting, and programming. In his past life, he has been involved with developing applications such as enterprise level manufacturing systems, content management, e-commerce sites, print on demand solutions and constructing various websites.

His ever-growing tech know-how includes language such as Perl, JSP, Java Servlets, PHP, JavaScript, HTML, XML, RSS, WML, Java Script, XHTML, Flash Action Script, and databases like Oracle, MySQL, MSSQL. He is considered "The Head Geek" at The Martin Agency. When Paul's not juggling acronyms and building super server clusters, he can be found playing Rugby. He was team co-captain of Virginia Commonwealth University's team for two years and was even picked to play all-state while in college.
Mark Avnet currently serves as Professor and Head of the Creative Technology track at VCU Brandcenter. He has been adjunct faculty at NYU, visiting assistant professor at Marist College, and Chair of the Communications and Information Design programs at The Sage Colleges. Mark has over 25 years experience in media, technology, advertising, entertainment, marketing, and education.

He was founding director of new media at @radical.media, executive producer at Hearst New Media, served as Senior Vice President/Director of Production at Ammirati Puris Lintas’ APL Digital, and as Chief Technology Officer at Lot21 Interactive Marketing, where he established and led a Media Technology Development Lab.

Mark is founder of Converging Arts, a creative technology consulting company. He is also a clinical hypnotherapist, holding dual national certifications. Mark holds a Masters degree in Interactive Telecommunications from NYU, a Masters in Media Psychology, and is completing a Ph.D. in Media Psychology at Fielding Graduate University.

Date: Thursday, February 19th
Time: Reception 6:30pm, Presentation 7:15pm
Location: Grow Interactive (350 W. 22nd St., Suite 106, Norfolk, VA)

Members: Free
Non-members: $15 online ($20 at the door)
Students: $5 online ($5 at the door)


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